ABOUT KEITH KOK
Keith’s father declared bankrupt when he was at the age of 5; at that time, He learnt how financial mismanagement can destroy a happy family. His home was taken away, along with the security and his hope for the future.
Now as a husband and father of 2 children, he is crystal clear about his responsibilities. He is determined to teach his children the important financial principles that his father failed to follow when he was the financial decision maker for the family.
With the major professional financial certifications & experience under his belt, Keith embarked on an investment journey that has not only secured his financial future but also that of his family in the years to come.
Keith’s philosophy in investing is very simple, and that is to follow the number one rule of Warren Buffet, “Never Lose Money”.
As an investor who is hyper-allergic to losing money, Keith is very much aligned to the investment strategies of Warren Buffet, which focuses on building long-term, passive and near zero exposure to loss strategies for wealth creation.
Personally, Keith holds the belief that true wealth is about mindful management of our hard-earned savings. Wealth is in the attitude and psychological resilience of the individual investor. Once the mindset is right, the first move will always be the right move; without the right mindset, every move forward will be a mistake.
Every dollar that Keith places into the stock market is a dollar into the future; the future include education, healthcare, and financial security of his loved ones. He takes this sacred responsibility very seriously, and now that he has found success in this philosophy, he is now seeking out and meet and coach those who share the same passion for financial security and responsibilities.
“As intelligent investors, we must never forget the first rule of Warren Buffett; and that is ‘Never Lose Money’. That is why we must always put our hard-earned savings in assets that we can truly understand.”
“Value systems are extremely important; teach our children moral values and they will treat people with respect; teach them finance values so they can treat money with care.”
“Money are just like seeds;
If we cast them away, they will be gone forever.
If we store them aside, they just accumulate in numbers.
But if we plant them, they eventually bear fruits and multiply.
These are the differences between our decisions to spend, save and invest.”
“Financial institutions and banks wants us to believe that we lack the skills to manage and invest our money, because they want to lock our money with them and continue to charge us high recurrent fees for as long as possible.”
“Love of money is the root of all evil, that is why so many people are becoming financial slaves to materialism. Choose to love our family over our money and our heart will guide us in making the right decision over our money.”